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Sara-Sara
Rice
Coffee
Don't panic! It's organic!
know.
A Social Environmental Business
A social innovation is a novel solution to a social problem that is more effective, efficient, sustainable, or just than current solutions. The value created accrues primarily to society rather than to private individuals. Sara-Sara Rice Coffee is one example of social innovation. It help the farmers gain more income by creating an innovative product out of waste material in the farm. Sara-Sara Organic Rice Coffee is the official product of SAGE Filipinas Team (Students for the Advancement of Global Entrepreneurship) in Moscow, Russia in 2014 SAGE World Cup that won Gold Medal in Millennium Development Goal#1-To Eradicate Poverty and Hunger. And in 2015 SAGE World Cup in Seoul, South Korea gained a World Cup Champion on the SRB (Social Responsible Business) Category and again a Gold Medal on MDG#1 To Eradicate Poverty and Hunger with the team coming from St. Robert's International Academy- GDS Special Business High School. It was only a school project on entrepreneurship subject but now it is a full blown business. A signature project of St. Robert's International Academy's authentic business curriculum. A proof to be proud of as a Robertine product. Jessa Marie Tacadao the founder of Sara-Sara Organic Rice Coffee is currently studying Bachelor of Science in Economics at University of the Philippines in the Visayas and also founded the Tacadao Social Innovations and Business Concepts which is the sole manufacturer of Sara-Sara Rice Coffee.
SAGE Filipinas Team 2015
SAGE Filipinas Team 2015
From left: Rayan Ahmad Barodi, Heinrich Matthew Chua, Jessa Marie Tacadao, and Renzo Cancer
SAGE Filipinas Team 2014
From left: Francis Mari Galindez, Jessa Marie Tacadao, and Paola Kate Lacuesta
What is Sara-sara?
taste.
Filipinos are known as coffee drinkers. As we have noticed, many brands of coffee products are flooding in the supermarket.As part of filipino culture, every morning people used to drink coffee and this practice came from their ancestors. Nowadays, people become health conscious and that is why coffee makers also go with the trend of adding health benefits. We come up with an idea of inventing organic rice coffee which we call Sara-sara. It is an ancient term used to call a concoction of boiled roasted rice germ as an alternative for coffee by the filipino ancestors. Our product is an improved version of Sara-Sara combined with a small amount of real freshly roasted coffee bean and medicinal herbs to add the taste, aroma and the health benefits that the product would give. Sara-Sara Organic Rice Coffee is made of rice germ, locally known as “binlod”. Rice germ is found in the lower tip of a rice seed and extracted from a rice grain during the grinding process. It is where the zygote came when you plant the rice seed.
Rice germ is known to have the highest antioxidant of all the known grain with anti-oxidant content. It has also a complete vitamin B complex and that helps release energy in our body and other essential vitamins and minerals found in rice.The product is extracted from the finest organic rice produced by our target community which are the farmers.
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What makes it unique?
unique
Sara-Sara Rice Coffee is made of 100% rice germ locally known as 'binlod'. Rice germ is the fraction of the grain with the richest nutrient content. Rice germ contains 95% of the total tocopherols of the entire grain, a third of the oil content and most of the vitamins and minerals. The germ is only 1% of the total weight but contains 30% of the nutrients. Nutritionally, the germ is 40 times more concentrated in nutrients than the rest of the grain. Rice germ is a natural treasure that is one of the richest natural food in the world. Sara-Sara Rice Coffee promotes healthy living without compromising the environment at the same time helping farmers earn a living. There are different blends to choose from to suit your taste.
1. Plain Rice Coffee- It is made up of 100% rice germ, caffeine-free and acid-free.
2. Healthy Blend- It is made up of rice germ, turmeric, soya, guyabano leaves and morenga.
3. Barako Mild Blend- It is made up of 25% coffee bean and 75% rice germ.
4. Barako Strong Blend- It is made up of 50% coffee bean and 50% rice germ.
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